Why I Legally Changed My Name to Bombdiggity (And What It Taught Me About Success)

Ever wonder what happens when you stop dimming your light to make others comfortable?

Let me be clear: I legally changed my name to Bombdiggity. Not as a joke. Not as a marketing stunt. But as an intentional choice about who I am, and embracing my favorite version of me.

Let me explain.

I've worn many identities in my life – corporate executive, coach, pink-haired rebel, person of faith, cussing banshee, mom, survivor. I've been smaller and larger, married and divorced, able-bodied and cane-dependent. Through every evolution, one thing remained constant: my fierce commitment to authenticity and my passion for helping others find theirs.

When my divorce arrived, I faced a choice. I could reclaim my maiden name, rolling backward like rewinding a movie. But here's the thing about growth – it's not meant to move in reverse. Like a hermit crab, I've successfully outgrown every previous version of myself, each new shell a bit more joyful, successful, and yes, glittery than the last.

So I chose to be audacious. I chose Bombdiggity.

"But won't that turn some people off?" you might ask.

Exactly.

Here's what I know for sure: my light isn't everyone's cup of tea. And that's not just okay – it's perfect. Because I'd rather be too much for some, if it means being exactly right for those who need what I bring to the table.

My name is a filter, a beacon, and a promise all rolled into one. It self-selects those who aren't into my brand of transformation and makes space for those who are ready to unleash their own authentic power.

You see, I'm not here to help you become more like me. I'm here to help you become more YOU – more authentic, more aligned, and more successful in YOUR unique way.

When business owners come to me, they're often exhausted from trying to fit into someone else's mold. They're dimming their light, copying their competitors, or hiding what makes them different. They're leaving money on the table because they're afraid to fully own what makes them special.

But here's what I've learned: The very things that make you stand out are your biggest assets. Your unique approach? That's your competitive advantage. Your authentic self? That's your profit center.

Changing my name to Bombdiggity wasn't just about me – it was about showing my clients what's possible when you dare to be unapologetically yourself. When you stop trying to appeal to everyone and start magnetizing your ideal clients. When you build systems that amplify your natural advantages instead of forcing yourself into someone else's blueprint.

The result? A business that feels as natural as breathing, clients who light you up, and profits that flow from authenticity rather than hustle.

So here's my challenge to you: What parts of yourself are you dimming to fit in? What would happen if you let those parts shine? How much money are you leaving on the table by trying to be "professional" instead of profitable?

Maybe you don't need to change your name to Bombdiggity. But you do need to be willing to be as unique, as different, and as authentic as you truly are.

Because that's where the magic happens. That's where the profits live. That's where your best clients are waiting.

And that's why I'm Bombdiggity – legally, proudly, and profitably.

If you're ready to stop playing small and start shining bright enough to light up the whole daggum sky, message me. It's time to transform what makes you different into what makes you unstoppable.